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Gary Vaynerchuk

Episode 42: Storytelling in the social era, with Gary Vaynerchuk.


Gary Vaynerchuk builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies. Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M angel fund.

Gary also currently hosts The #AskGaryVee Show, a way of providing as much value as possible by taking questions about social media, entrepreneurship, startups, and family businesses and giving his answers based on a lifetime of building successful, multi-million dollar companies. The show is also available as a podcast on iTunes, Stitcher, and SoundCloud.

Click to tweet: Gary Vaynerchuk shares his outstanding experience and insights on Onward Nation!

 

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A Few Steps Ahead:

  • Don’t be crippled by trying to quantify success — use all the tools at your disposal — try to be four to five years ahead of everyone else

Technology and Innovation:

  • The company’s of now will be done in eight years if they refuse to adapt and change — to grow you have to ask dumb questions grounded in the future of business

Storytelling:

  • Every business has a story to tell — don’t disrespect social channels — they are a living and breathing channel of communication

Transparency:

  • We live in an ever-changing transparent world — if you’re company’s in the yellow-pages or newspaper because you’re afraid of social — then an opportunity will be missed

Humanise It:

  • People will follow the story — communicate the story — humanise it — where is the personality

Give or Push:

  • Old fashioned rules — you have to become a giving business through social channels — before you ask and receive

Value-Proposition:

  • A good value-proposition shows your consumer the value they will receive

 

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